The observation
Target revenue undisclosed.
Acquire traffic-generating content.
Rationale basis: buyer-stated.
Terms and timing
$2.95m includes $531k holdback.
Business age not established. Sale-process duration is unknown.
- Semrush / SEC · Semrush FY2025 acquisitions note ↗Filed figures are in USD thousands; values here converted to dollars. Brand24 is the initial 58% stake, not a 100% business sale. Checked 2026-09-14.