The observation
Target revenue undisclosed.
Add enterprise site-audit and performance-monitoring capabilities.
Rationale basis: buyer-stated.
Terms and timing
$8.91m close + $1.572m deferred value.
Business age not established. Sale-process duration is unknown.
- Semrush / SEC · Semrush FY2025 acquisitions note ↗Filed figures are in USD thousands; values here converted to dollars. Brand24 is the initial 58% stake, not a 100% business sale. Checked 2026-09-14.